Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone by Mitch Joel, Business Plus, published September 2009.
From the publisher:
“Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world.
The truth is, we no longer live in a world of six degrees of separation. In fact, we’re now down to only six pixels of separation, which changes everything we know about doing business.
This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply.
Through the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base-and, best yet, you can do this pretty much for free. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice “out there”-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace-without the support of traditional mass media.
Everyone is connected. Isn’t it time for you and your company to connect to everyone? SIX PIXELS OF SEPARATION will show you how.”
My Review: (review copy provided by Hachette Book Group)
‘Six Pixels of Separation’ was a quick read with real life examples and stories to illustrate points relevant today’s business world and building a brand. However, this book isn’t just for business executives or CIOs, but for anyone involved in social media.
As a blogger, ‘Six Pixels of Separation’ really made me reevaluate my blog and find areas of improvement. I also learned about several free online tools available to analyze my site and ideas to expand my content.
‘Six Pixels of Separation’ demonstrates the importance of developing an online presence and motivates readers to take action today. I know I certainly have many great ideas to take my blog to the next level after reading this book. Joel also discusses building a personal brand, ‘unconferences’ and the future of technology.
I would highly recommend this book to any blogger, entrepreneur, business person or anyone interested in digital marketing or social media.
Preview the first few pages of Chapters 1-9 online free here.
Check out Mitch Joel’s blog: Twist Image here.
The Giveaway:
I have 5 copies of Six Pixels of Separation to give away thanks to Hachette Book Group. You can earn up to 6 entries for this giveaway. Please leave a separate comment for each entry and a way to contact you.
First Entry
1. Leave a comment. Please leave an email or way to contact you if you win.
Bonus Entries
2. Subscribe to my free newsletter here and leave me another comment. Current subscribers or followers just leave a comment saying you subscribe/follow to get an extra entry.
Enter your email address:
Delivered by FeedBurner
3. Follow me on twitter AND tweet about this giveaway and leave a comment. Include @momsavesmoney in the tweet.
4. Grab my button and leave another comment with your site’s url.
5. Blog about the giveaway and leave another comment with the link to the post.
6. Email three or more friends about the giveaway, cc the email to me at Nicole@momsavesmoney.net and leave another comment here.
This contest will end on Friday October 16, 2009 at 10:00 pm, central time. I will use random.org to select five lucky winners and contact the winners. (If any winner does not respond in 48 hours, I will pick another.) U.S. and Canada entries only. No P.O. Boxes. Good luck and thanks for entering!
This sounds like a fascinating book! I’d love to read it! Thanks for the opportunity!
Nancy
allibrary (at) aol (dot) com
I am an e-mail subscriber.
Nancy
allibrary (at) aol (dot) com
I would enjoy reading this book! Thanks!
letessha@yahoo.com
subscriber
I have the button on blogger
someofmywinnings.blogspot
I would love to win!
Kbroderi@msn.com
I would love to win this
copperllama at yahoo dot com
I am a subscriber
copperllama at yahoo dot com
I love to read! This looks interesting.
grissell.barros@gmail.com
I would love to win!!!
jeffintennessee at gmail dot com
I already subscribe!!! I would love to win!
jeffintennessee at gmail dot com
Left a tweet about the giveaway!!!
http://twitter.com/jeffintennessee/status/4609183398
Thanks for the Giveaway!!!
Just emailed 3 people about the giveaway!!!
Thanks
jeffintennessee at gmail dot com
I’m an email subscriber, Nicole : D
BevE
slawoszewski (at) yahoo.com
Just became a Twitter follower as well: D
BevE
slawoszewski (at) yahoo.com
This could be handy. Please count me in. Thank you!
nfmgirl AT gmail DOT com
I subscribe
nfmgirl AT gmail DOT com
Follow on Twitter and tweeted:
http://twitter.com/nfmgirl/status/4713317539
nfmgirl AT gmail DOT com
Please accept this as my entry. Thank you!
Aliya D.
aliyadaya(at)shaw(dot)ca
Blogged:
http://cerebralgirl.blogspot.com/2009/10/book-giveaways-in-blogworld-10-10-09.html
nfmgirl AT gmail DOT com
I would love to read this book.
mccataquet(at)comcast(dot)net
Please enter me in this giveaway!
saemmerson at yahoo dot com
Sarah Emmerson
I am a Google follower.
saemmerson at yahoo dot com
Sarah Emmerson
Sounds fascinating! I would love to read this book. aitmama {{at}} gmail {dot} com
Subscriber
http://twitter.com/aitmama/status/4861106535
sorry, forgot to include you in the tweet, so here is the correct one: http://twitter.com/aitmama/status/4861117048
This sounds like a book that my husband might like. Please enter me in the giveaway.
kherbrand at comcast dot net
I am a new subscriber.
kherbrand at comcast dot net
This book sounds interesting.
corley@wildblue.net
I’m an e-mail subscriber and Google follower.
corley@wildblue.net
This sounds like an interesting read. It is amazing to me what the impact of the social media world has done and where it is going.
I am already following you on Twitter as njhhb.
My tweet: http://twitter.com/njhhb/status/4915270554